Men’s Aftershave is far and away the best selling of all the cosmetics targeted at men. in this article, I want to take a look at why, and how to go about choosing the right aftershave for you.
How you smell is one of the most important parts of how other people perceive you. We’re hardwired to be attracted to people who smell good – it’s a subconscious way of checking gene compatibility. We’re also hardwired to be repulsed by people who smell bad – never mind genes, it’s an indicator that they harbor bacteria that might make us ill you need to use deodorant to deal with the latter – not only do the light fragrances of deodorant mask bad smells, but they kill the bacteria which react with sweat to create the smells in the first place. Dealing with the former however, is the domain of aftershave.
Before I get into the subject of choosing aftershave, I want to make one important point – facial application after you’ve had a shave is a terrible idea, it dries out the skin and reduces its capacity to repair itself, which promotes the aging process.
Aftershave works by lifting the fragrance gradually off your skin, spreading it around your immediate vicinity. Body heat is what propagates this process – the hotter the area where it’s applied, the faster and further the smell will spread. This is why it’s recommended to apply aftershave on your wrists, neck and chest – areas with high body heat.
Heat also means that aftershave spreads faster and further in the summer than it does in the winter, which is why many people choose two separate fragrances over the course of the year.
Choosing a fragrance is largely down to personal taste. the best way to find one you like is to go into a retail store or boutique with tester bottles or samples, and pick out something you like. Most aftershave brands have a distinctive note or smell, that is common amongst all of their products, so the changes are if you like one fragrance that a company produces, you’ll like the others.
If you would like to read more about men’s aftershave, or for that matter, cosmetics and skincare for men, visit my website.
